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    <loc>https://markmcdonald.us/getting-a-job-in-media</loc>
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    <lastmod>2017-09-06</lastmod>
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      <image:title>executive MEDIA/PR TRAINING</image:title>
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    <loc>https://markmcdonald.us/home</loc>
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    <lastmod>2026-07-23</lastmod>
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    <lastmod>2026-04-20</lastmod>
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      <image:caption>Jacqueline Gabela, Co-Host of "New Pod, Who dis?" "I highly recommend Mark’s class! I recently started a podcast (New Pod, Who Dis?) with friends who are all very tech savvy but we needed help with marketing and analytics. Mark’s class helped us look at the way we were structuring our episodes and how to best grow our audience. He listened to our show before I got there and was able to give detailed advice on how to better do what we love to do. Thanks Mark!!"</image:caption>
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      <image:caption>“It was wonderful to work with Mark. As a result of his extensive career in media and journalism he is a wealth of knowledge when it comes to video production and editing. He has a great eye for what works and really goes the extra mile for his clients to customize sessions based on needs and interests.”</image:caption>
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      <image:caption>Neil Brandvold, International Photo Journalist "Working with Mark has been absolutely wonderful. I am a conflict zone photojournalist and always have felt way more comfortable behind the camera than in front of one. I was preparing for a big speaking engagement that I felt unprepared for. Sitting down with Mark we went over my presentation, he helped me craft the speech and had very useful suggestions on the format. Normally I would be very apprehensive about even practicing a speech but Mark made it all such a positive experience.</image:caption>
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      <image:title>Testimonials</image:title>
      <image:caption>"Mark helped me prepare for the Libyan Challenge, a 125-mile foot race through the Sahara desert in Libya. Though I’ve worked as a print journalist for years, I wanted to expand my career in radio, broadcast, and film. I saw the story in Libya as the ideal opportunity to do so. Mark’s diligence and patience was tremendous. He not only taught me the fundamentals of shooting but also showed me how to talk in front of the camera and perform on the radio. His mentorship has improved my multi-media skills and career opportunities. I produced my first video for Al Jazeera Sports World and have appeared on National Geographic Weekend Radio. I attribute this success to the skills Mark helped me hone and the confidence I gained working with him. He supported me every step of the way. I highly recommend his service for anyone interested in expanding their horizons in the media field.</image:caption>
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  <url>
    <loc>https://markmcdonald.us/digital-strategies</loc>
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    <lastmod>2017-09-06</lastmod>
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      <image:title>digital strategies</image:title>
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      <image:title>digital strategies</image:title>
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      <image:title>digital strategies</image:title>
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      <image:title>digital strategies</image:title>
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    <loc>https://markmcdonald.us/podcasting</loc>
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    <lastmod>2025-03-01</lastmod>
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      <image:title>Our Process</image:title>
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      <image:title>Our Process - Plan, Launch and Market Your Podcast</image:title>
      <image:caption>For non-profits and businesses</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/54b7e5b6e4b05e8a363177af/1ffef15d-b225-4ff4-9a1f-67eb8a11cf4c/New+Pod+1.jpg</image:loc>
      <image:title>Our Process - New Pod…</image:title>
      <image:caption>New Podcasts Bring Active Listeners READ HERE</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/54b7e5b6e4b05e8a363177af/1564617615458-VHXCQZ1LEVOTS5LYJFKX/Jackie+Gabela.jpg</image:loc>
      <image:title>Our Process - Plan, Launch and Market Your Podcast</image:title>
      <image:caption>For non-profits and businesses</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/54b7e5b6e4b05e8a363177af/1ffef15d-b225-4ff4-9a1f-67eb8a11cf4c/New+Pod+1.jpg</image:loc>
      <image:title>Our Process - New Pod…</image:title>
      <image:caption>New Podcasts Bring Active Listeners READ HERE</image:caption>
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    <loc>https://markmcdonald.us/contact</loc>
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    <lastmod>2024-09-08</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/54b7e5b6e4b05e8a363177af/aab4c24e-a53a-48d8-a797-7ee2b8fd2198/Mark+boat+pic+whiter+teeth+.png</image:loc>
      <image:title>Contact - I’m always delighted to chat about your needs in podcasting, video, digital marketing and media training</image:title>
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      <image:title>Contact - I’m always delighted to chat about your needs in podcasting, video, digital marketing and media training</image:title>
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    <loc>https://markmcdonald.us/home-ready</loc>
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    <priority>1.0</priority>
    <lastmod>2026-04-02</lastmod>
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      <image:title>Home - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/54b7e5b6e4b05e8a363177af/8ab4748d-a99d-42e7-9085-63bedd7e1384/BAKS+image.jpg</image:loc>
      <image:title>Home - …..WITH CARISSA POTTER CARLSON</image:title>
      <image:caption>Carissa interviews author Curtis Sittenfeld</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/54b7e5b6e4b05e8a363177af/6b219006-ca73-4a21-95a0-dfc2c404f4d1/Cat+pic.jpg</image:loc>
      <image:title>Home - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
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      <image:title>Home - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  <url>
    <loc>https://markmcdonald.us/about-us-1</loc>
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    <priority>0.75</priority>
    <lastmod>2023-08-02</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/54b7e5b6e4b05e8a363177af/1519656642002-5R20KNZ4FGZUKMU85Q97/Jake+Ferranto.jpg</image:loc>
      <image:title>About</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/54b7e5b6e4b05e8a363177af/6fa4dd5d-4c37-4b7d-965f-36c3c80ce8f2/Mark+Speech+Pic+1-3.jpg</image:loc>
      <image:title>About</image:title>
      <image:caption>"After more than thirty years in cross-platform media around the world with the BBC and NPR Stations, I am passionate about helping people fulfill their full potential when launching a podcast or video channel, or appearing in public forums. I also help talented individuals and business leaders acquire the skills they need to survive and flourish in the digital communications industry."</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/54b7e5b6e4b05e8a363177af/6fa4dd5d-4c37-4b7d-965f-36c3c80ce8f2/Mark+Speech+Pic+1-3.jpg</image:loc>
      <image:title>About</image:title>
      <image:caption>"After more than thirty years in cross-platform media around the world with the BBC and NPR Stations, I am passionate about helping people fulfill their full potential when launching a podcast or video channel, or appearing in public forums. I also help talented individuals and business leaders acquire the skills they need to survive and flourish in the digital communications industry."</image:caption>
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  <url>
    <loc>https://markmcdonald.us/pricing</loc>
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    <lastmod>2026-04-17</lastmod>
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      <image:title>Pricing - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Pricing - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <loc>https://markmcdonald.us/podcasting-blogtips</loc>
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    <lastmod>2025-01-27</lastmod>
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    <loc>https://markmcdonald.us/about</loc>
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    <lastmod>2026-04-17</lastmod>
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      <image:title>About Mark - Mark McDonald</image:title>
      <image:caption>I help great people and purpose-driven organizations tell their own stories, through podcasting, video and digital media. I also advise on marketing/PR campaigns, writing for digital/social/print/broadcast; story-boarding, scripting, production and post-production, voice-coaching and mentoring.</image:caption>
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      <image:title>About Mark - Mark McDonald : Award-Winning Broadcast Journalist, Producer, Station Leader in London, New York and Washington, DC. Pioneer in Digital Media Convergence.</image:title>
      <image:caption>I help great people and purpose-driven organizations tell their own stories, through podcasting, video and digital media. I also advise on marketing/PR campaigns, writing for digital/social/print/broadcast; story-boarding, scripting, production and post-production, voice-coaching and mentoring.</image:caption>
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